A token of appreciation was presented to ETE’s CEO, Eng. Morhaf Bu-Khamseen, by Mr. Rami Al Tanko, National Subcommittee of Ready-Mix Chairman; Dr. Saad Bin Othman Bin Abdullah Al-Karabi, SASO Governor; and Eng. Omar Bin Ahmed Bahlewa, Chamber of Commerce Deputy.
Durability, reliability, and innovation are the major qualities considered in the process development of ready-mix concrete. Over the years, ETE has been a solid advocate of durability, proven by its world-class products and attested to by its clients and partners around the globe. Stability and resilience play a vital role in every aspect of its products in order to attain the utmost quality that can withstand the test of time.
The Ministry of Commerce and Industry shares the same ideals and supports technology-related events to raise awareness about best practices for ready-mix concrete and its role in the advancement of the industry within the region. This national mandate inspired the ministry’s think-tank to organize the First Saudi Concrete Conference. Dr. Tawfiq Al Rabiah, Director of the National Subcommittee for Ready-Mix Concrete, organized the conference held last May in Riyadh, Jeddah, and Al Khobar. The conference complements parallel activities that aspire to unite the sector in promoting technology, scientific research, and modernization in the field of concrete.
Various interesting and informative topics were presented by local and foreign keynote speakers who shared their professional experiences, skills, and knowledge during the event. These speakers represented reputable institutions, including King Saud University, the American Concrete Institute, the National Ready Mixed Concrete Association, and other international universities, institutions, and offices, whose participation helped the organizers achieve success.
ETE is a proud partner and co-sponsor of the 1st Saudi Concrete Conference.
The conference focused on collaborative discussions concerning the specifications for verifying durability and service life, best approaches for concrete durability and development, supplementary materials for durable concrete, and the process of conversion from normal concrete to durable concrete. More than 500 engineers, technicians, and experts attended the event with much enthusiasm due to the insightful speeches and interactive sessions.
It is a sound decision that ETE supports such a worthy endeavor that focuses on concrete enhancement. ETE was represented by Mr. Ertan Dokumacigil, ETE Ready Mix Executive Director, and Mr. Joao Diogo, Central Region Manager, who actively participated in the event. Eng. Morhaf Bu-Khamseen, ETE’s Chief Executive Officer, received the plaque of appreciation as a participant and co-sponsor. As a sponsor, ETE displayed its marketing collaterals showcasing its latest products and services. Valuable merchandising items and brochures were handed out to participants as part of the company’s visibility campaign.
ETE believes that this milestone is just the first of many promising and prolific events in relation to the industry that will definitely spur camaraderie, development, and revenue growth. Moreover, ETE guarantees that it will continue its mission to create products that are durable, innovative, and reliable. It will pursue its legacy of building value and trust by creating high-quality products that its clients truly deserve.
— Mr. Morhaf Bu-Khamseen, Chief Executive Officer, ETE Group
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